Maui Reef Fund is a non-profit recently launched to bring much needed funds and awareness to the plight of Maui's Coral Reefs. A Parrot Fish was decided upon for the logo's central image. This highlighted a fish seldom used to represent Hawaii's reef life. An anatomically detailed yet stylized illustration was achieved for the fish. Bold type styles were chosen, enabling the reversal of reef silhouettes within the words.

• Jump to the brochure/rack card for Maui Reef Fund here in the Print Collateral Portfolio.

Visit Maui Reef Fund on the web at: www.wildhawaii.org/reef_fund.html